Checkout Enhancements for Firearms Resellers
The Top 5 Features
Your Customers Want
Customers expect a smooth, reliable checkout. In the firearms industry, that expectation comes with added pressure. Regulations, restrictions, and compliance hurdles can create friction that kills sales. Your checkout process has to do more than process payments. It needs to build trust, simplify logistics, and stay compliant. PaymentPutty™ is purpose-built to help firearms resellers do exactly that, with seamless integrations like MasterFFL to reduce complexity without sacrificing control.
1. Make Purchasing FFL Items Effortless
PaymentPutty integrates perfectly with MasterFFL, an industry leader in FFL dealer data and automation. With MasterFFL, the entire FFL dealer selection is streamlined right at checkout. Their automation verifies each transaction against ATF regulations and logs every transfer, automatically. That means less risk for you and more confidence for your buyers.
PaymentPutty adds the ability to split shipping destinations so your customers can purchase a mix of regulated and non-regulated items in the same order. We even support Buy Online, Pickup In Store (BOPIS) features to simplify the checkout and close the sale faster. The result is a streamlined purchase experience that drives higher conversion rates while reinforcing your credibility.
2. Simplify Shipping Complexity
Shipping firearms, ammo, and regulated items is complicated enough. Communicating that to your customers is even harder. Our tools give you full control over where magazines or ammunition can ship by state, city, or even county, and can automatically restrict items to ground transport when required.
We then make the checkout experience easy on your customers with clear messaging and intuitive screens so they can complete their purchase quickly. You can also offer insurance for high-value items like optics, either as a flat fee or a percentage-based add-on. It's the kind of flexibility that sets your store apart.
3. Support In-Stock, Backorder, and In-Store Items
Don’t force customers to place multiple orders or walk away. Whether it’s in-stock, on backorder, or only available in-store, PaymentPutty lets you present a single, clear path to purchase.
Your customers will know exactly what ships today, what’s on order, and what requires a trip to the store. That transparency builds trust and reduces abandonment.
4. Offer Smarter Payment Options
Give your buyers the payment flexibility they expect. Offer Buy Now, Pay Later services like Credova or Sezzle to appeal to budget-conscious shoppers. Allow PayPal when carts don’t include restricted items, and support e-check and ACH for larger purchases from your corporate customers.
PaymentPutty enables your checkout to handle these complex scenarios and more. Want to offer a discount for customers who pay by e-check? Yeah, we can do that too!
5. Don't Make Tax Complexity Your Customer’s Problem
When pickup locations change, so do tax requirements. PaymentPutty integrates with tax automation tools like Avalara to ensure accurate tax collection based on the destination.
PaymentPutty helps by ensuring that complex features like shipping insurance or round-up donations are sent to the tax providers correctly, and makes all of this quick and easy for your customers.
ReliableReal-time APIs ensure a seamless experience for your customers.
FlexibleOur customizable checkout process molds to your business needs.
SecureEncrypted communication between all systems keeps your information safe.
Want to see this in action?
We don’t just talk about what’s possible, we make it happen! See how we kept EuroOptic on target for continued growth in our case study, or head over to EuroOptic.com to experience it for yourself.
Download Case Study
Flexible Pricing Options
PaymentPutty pricing depends on the unique needs of your BigCommerce storefront.